AI & IoT

<div align="justify"><span class="TextRun SCXW124653657 BCX0" lang="EN" xml:lang="EN" data-contrast="auto"><span class="NormalTextRun SCXW124653657 BCX0">Webuters helped a client in customizing their existing Chabot platform to make it efficient and intelligent. The solution was delivered using the best of technologies including Nodejs, Reactjs, Amazon Elastic Search, Amazon s3, cloud Natural Language API, SaaS, and more. The client also required separating their website and the bot editor for improved management and better user experience. </span></span></div>


Artificial Intelligence Chatbot Platform Delivering Better User Experience

All Case Studies

<p>Webuters customized the Salesforce Accounting Seed Package for a US-based business to overcome the loopholes in the existing system and be able to make the most of the package.</p>


Customization of Salesforce Accounting Software to Optimized Version

<p>Webuters developed a mobile and web app for an asset capture business to help it accelerate its operations and scale. The client was using Salesforce.com and had no app for capturing asset. Webuters was successful in creating a mobile and web app for business using cutting edge technologies like <span data-contrast="auto">DynamoDB, React Native, GraphQL, Angular, Nodejs, AWS App Sync and other AWS services including AWS CloudWatch, Amazon Rekognition, AWS Lamda, AWS CloudFormation and more. The end result helped client</span> save time and money.</p>


Intelligent Mobile and Web App for Asset Capture

<p><span class="TextRun SCXW202377358 BCX0" lang="EN" xml:lang="EN" data-contrast="auto"><span class="NormalTextRun SCXW202377358 BCX0">A </span><span class="NormalTextRun SCXW202377358 BCX0">US</span><span class="NormalTextRun SCXW202377358 BCX0">-based company with its offices spread across many countries deals in Finished Goods and Print on Demand products. They provide a wide range of customized visual communications solutions ranging from executing their ideas to customized finished goods and delivering them to the customers.</span></span><span class="EOP SCXW202377358 BCX0" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}"> </span></p>


B2B eCcommerce Solution and App to Make an Impact

<p>How leveraging Amazon MWS API and integrating it into a dynamic dashboard significantly transformed the client&#8217;s E-Business portfolio, enabling them to achieve their business objectives and gain a competitive edge in the market.</p>


MWS-enabled Solution for E-Business

<div align="justify"><span class="TextRun SCXW44485941 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW44485941 BCX0">Customers are critical to the success of any business. Realizing this importance a client contacted Webuters for </span><span class="NormalTextRun SCXW44485941 BCX0">a solution to manage </span><span class="NormalTextRun SCXW44485941 BCX0">business </span><span class="NormalTextRun SCXW44485941 BCX0">data e</span><span class="NormalTextRun SCXW44485941 BCX0">fficiently, reduce manual work and </span><span class="NormalTextRun SCXW44485941 BCX0">overcome the </span><span class="NormalTextRun SCXW44485941 BCX0">challenge to build long-lasting relationships with </span><span class="NormalTextRun SCXW44485941 BCX0">customers</span><span class="NormalTextRun SCXW44485941 BCX0">. They also wanted to</span><span class="NormalTextRun SCXW44485941 BCX0"> increase </span><span class="NormalTextRun SCXW44485941 BCX0">their business </span><span class="NormalTextRun SCXW44485941 BCX0">profits through the correct management system.</span><span class="NormalTextRun SCXW44485941 BCX0"> </span></span><span class="EOP SCXW44485941 BCX0" data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:276}"> </span></div>


Implementation of Custom CRM Improved Customer Relations

<p>Business was looking for variety of insights for their sales and marketing team, which is going to help business in taking pro-active decision making. Business was already using Salesforce Sales cloud to manage their membership program, their prospects, opportunities etc. Now they wanted to leverage the benefits of Salesforce Einstein Analytics cloud for better marketing predictions, engages the community members, pro-active planning to build better eco-system.</p>


Implementation of Salesforce Einstein Analytics and Customization

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<p>The business was looking for well optimized Mobile &amp; Web presence for delivering their news, and content online, as well as live-stream the program and radio service to the user. Their expectation was to get a very lightweight and fast browsing system, using which audience can quickly access their online content without delaying in content loading speed.</p>
<p>Also, they were operating internationally so there was a use case to display the country or region-specific news content to users who select their recommendations. So, by considering all of this and following the GDPR, Compliance, and other data governance policies, applicable for country-specific content delivery we build and delivered a system of their dreams. Our solution was targeted to their web, and mobile (iOS, Android) user base.</p>
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Well Optimized Mobile & Web Presence for a News Business

<p>Webuters assisted a business in gaining maximum online exposure through single nodal management of products for improved online selling and customer management. The company benefits from a smarter digital experience, happy customers, and easy product management.</p>


Enhanced Online Selling Experience with WooCommerce & Custom Development

<div align="justify">With NPSP, Webuters was able to streamline the donation management process, improve both donor engagement and operational productivity for its nonprofit client. As a result of implementing NPSP, the client has seen a significant increase in donations and donor satisfaction.</div>


Salesforce Nonprofit Success Pack (NPSP) Implementation for an International Nonprofit

<div align="justify">For a hospitality client, Webuters developed a next-generation mobile app. The app enables them to receive orders quickly and easily. It has an easy-to-use interface and allows customers to order food from anywhere and from any menu on the property at any time. The app also automates the ordering process, as well as provides information on the status of the food to customers, among other things.</div>


Next Generation Mobile App for Hospitality

<p>Webuters used robotic process automation (RPA) to help a nonprofit accelerate its operations. The nonprofit was dealing with time-consuming and resource-intensive manual processes and error-prone operations. Webuters was successful in automating business processes and bring accuracy to operations, allowing the nonprofit to save time and money.</p>


Intelligent RPA (end-to-end) Automation Improved Nonprofit’s Efficiency and Productivity

<div align="justify">For a leading global nonprofit client, Webuters integrated Salesforce and Splunk. The integration of Splunk and Salesforce by Webuters allowed the company to monitor all operational activities, manage data through extensive reports and dashboards, analyze trends and user behavior, and improve security.</div>


Salesforce Journey of NGO Accelerated With Splunk

<div align="justify">Webuters integrated Salesforce Nonprofit Success Pack (NPSP) with NetSuite for its client, a leading global nonprofit. By customizing the Salesforce NPSP package and seamlessly integrating it with NetSuite without disrupting the existing system. This integration resulted in the elimination of manual efforts to map and track financials, manage financial insights, and determine where the fund is invested. Read this case study to learn how the integration of Salesforce and NetSuite has improved the financial accuracy, speed, and quality of work at a nonprofit.</div>


Salesforce-Netsuite Integration Improved a Nonprofit’s Lead-to-Invoice Process

CRM & ERP

E-Commerce

Mobile Apps

Web Portals & Apps

<p>In the current digital landscape, progressive leaders are exploring innovative strategies to leverage generative AI and elevate the ecommerce journey for shoppers.</p>
<p>The retail and consumer packaged goods (CPG) sectors are facing substantial challenges, including shifts in customer preferences, an impending economic downturn, escalating inflation, heightened costs in the supply chain, and difficulties in retaining talent. Amidst this competitive backdrop, the focus is on optimizing operations while delivering exceptional experiences.</p>
<p>It&#8217;s no surprise that <strong>advanced technologies such as <a href="https://www.webuters.com/gpt-4-openai-latest-breakthrough-in-deep-learning/">OpenAI&#8217;s ChatGPT</a> and <a href="https://www.webuters.com/how-to-write-prompts-for-openai-dall-e-that-produce-incredible-images/">DALL-E</a></strong> have gained widespread adoption, attracting over a million users within a week of their launch. These technologies fall under the category of generative artificial intelligence, capable of creating text, images, or other media in response to prompts. This content can manifest in diverse forms, including text, images, videos, or even music.</p>
<p><strong><a href="https://www.webuters.com/service/generative-ai-services-and-solutions">Generative AI</a> models</strong>, especially those on a large scale, possess a profound understanding of language and code, empowering them with enhanced reasoning and comprehension capabilities. Applying these models across a range of use cases opens up new avenues for digital experiences that can be delivered to customers.</p>
<p>For retailers and CPGs, generative AI holds the potential to deliver <strong>hyper-personalization, innovation, and intelligence</strong> across several critical business domains:</p>
<ol>
<li><strong>Consumer Engagement:</strong> Streamline asset creation for advertising and campaigns, innovate with smart, user-generated content, and effectively manage brand presence and representation across various channels.</li>
<li><strong>Marketing and Store Operations:</strong> Enhance customer experiences by conducting in-depth analysis of customer calls and complaints through automated summaries. Additionally, improve employee experience by automating report generation and workforce scheduling for store managers.</li>
<li><strong>Back-Office Management:</strong> Enhance response time and accuracy in internal communications, IT and HR helpdesk tickets, and procurement matters.</li>
<li><strong>Automation Innovation:</strong> Automate a wide array of tasks, including product descriptions, marketing emails, onboarding training, and employee enablement.</li>
</ol>
<h2>10 Ecommerce Use Cases for Generative AI</h2>
<p>Forward-thinking digital leaders are experimenting with ways to incorporate generative AI into their go-to-market strategies. <strong>Generative AI can streamline business operations</strong> and offer a more personalized shopping experience, ultimately improving the bottom line across the entire supply chain.</p>
<h4>Streamlining Marketing Campaigns and Optimization</h4>
<ul>
<li><strong>Automated Campaign Testing and Optimization:</strong> Automate the testing and optimization of marketing campaigns, allowing for more streamlined workflows and freeing up time for essential tasks. Generative AI can even assist in brainstorming and generating campaign ideas before they undergo testing.</li>
</ul>
<h4>Enhancing Efficiency in Marketing Automation</h4>
<ul>
<li><strong>Automated Data Tasks:</strong> Leverage generative AI tools to automate monotonous tasks such as data entry and analysis. This empowers teams to focus on strategic aspects of their work, while also minimizing manual errors and ensuring data accuracy.</li>
</ul>
<h4>Product Discovery</h4>
<ul>
<li><strong>Streamlined Content Creation:</strong> Automatically generate &#8220;evergreen&#8221; marketing and brand content, such as product guides, how-to instructions, and buyer&#8217;s guides, to be published as needed.</li>
<li><strong>Personalized Product Search and Recommendations:</strong> Utilize customer intent and preferences to deliver dynamic, descriptive product content that resonates better with shoppers and provides the personalized experience they expect, at scale.</li>
</ul>
<h4>Fine-tuning Targeting Capabilities</h4>
<ul>
<li><strong>Precise Targeting with AI Insights:</strong> Utilize generative AI-powered marketing automation to enhance targeting capabilities. AI algorithms analyze customer behavior and preferences, enabling businesses to pinpoint specific segments that are more likely to respond positively to tailored marketing messages.</li>
</ul>
<h4>Revolutionizing Marketing Strategies</h4>
<ul>
<li><strong>Personalized Campaigns for Higher Conversions:</strong> Generative AI is revolutionizing marketing strategies by creating personalized campaigns that resonate with individual customers, leading to higher conversion rates. By analyzing diverse touchpoints like social media, email campaigns, and website interactions, businesses can craft focused campaigns based on user behavior and interests.</li>
</ul>
<h4>Bridging the Online and Offline Experience</h4>
<ul>
<li><strong>Smart(er) Store Associates:</strong> Integrate machine learning and AI into all endpoints, both in stores and behind the scenes, enabling store associates to track, manage, and replenish stock levels in real time for improved responsiveness to unexpected events.</li>
<li><strong>Personalized In-Person Checkout Experience:</strong> Utilize generative AI to create and deliver personalized order summaries to store managers at checkout, creating opportunities for up-selling, cross-selling, and enhancing the overall customer experience.</li>
</ul>
<h4>Commerce Operations, Administration, and Analytics</h4>
<ul>
<li><strong>Product Quality Analysis:</strong> Leverage AI to identify production errors, anomalies, and defects by analyzing images of products in production, leading to improved product quality across research and development and the delivery experience.</li>
<li><strong>Product Descriptions for SEO:</strong> Ensure that product descriptions are optimized for SEO by employing generative AI to create persuasive descriptions that support SEO optimization strategies.</li>
<li><strong>Crowd-Sourced Customer Feedback at Scale:</strong> Utilize AI to search customer reviews for specific products across multiple channels and sources, streamlining the sourcing of valuable feedback to improve brand control and enhance customer satisfaction.</li>
</ul>
<h4>Workflow Efficiency and Personalization</h4>
<ul>
<li><strong>Efficient Workflows and Personalization:</strong> Integrating generative AI into marketing automation significantly improves workflow efficiency. AI-powered tools intelligently segment and target customers, allowing for highly personalized and relevant marketing messages, ultimately improving overall efficiency and customer engagement.</li>
</ul>
<h4>Post-Order Experience</h4>
<ul>
<li><strong>Chat for &#8220;Digital Humans&#8221;:</strong> Leverage ChatGPT to generate content for digital avatars that enhance customer engagement. Combine this with tools like the Microsoft Whisper API for human-level accuracy of speech-to-text, creating a more human-like interaction. Utilize conversational commerce capabilities to provide real-time answers to order status questions or offer personalized recommendations for individual shoppers.</li>
</ul>
<h4>Supply Chain Optimization</h4>
<ul>
<li><strong>Supply Chain Disruption Predictions:</strong> Utilize predictive insights from generative AI to surface impacted orders and proactively identify external factors that could affect critical supply chain processes, be it weather, finance, or geopolitics.</li>
<li><strong>Intelligent Inventory Forecasting:</strong> Automate inventory management by analyzing past orders and customer preferences to forecast demand and suggest optimal inventory levels.</li>
</ul>
<h2>Conversational Commerce with Generative AI</h2>
<p>Let&#8217;s explore a significant application of generative AI that remarkably enhances the ability to provide exceptional commerce experiences: <strong>Conversational commerce.</strong> This intersection of messaging technologies and shopping has garnered significant attention over the years, becoming a crucial aspect of modern e-commerce strategies. Many businesses now offer chat capabilities on their websites or apps to assist shoppers throughout the purchasing journey and address their inquiries.</p>
<ul>
<li>Generative AI takes the concept of conversational commerce to new heights, enabling <strong>personalized experiences</strong> across various digital touchpoints. A staggering <a href="https://www.epsilon.com/us/about-us/pressroom/new-epsilon-research-indicates-80-of-consumers-are-more-likely-to-make-a-purchase-when-brands-offer-personalized-experiences" target="_blank" rel="noopener"><strong>80%</strong> of shoppers</a> express a higher inclination to make purchases from companies that offer personalized experiences.</li>
<li>By understanding and <strong>recalling shoppers&#8217; preferences</strong> as they navigate, generative AI facilitates <strong>tailored product descriptions</strong>, <strong>personalized assistance</strong>, and an <strong>overall enhanced ordering experience</strong>.</li>
<li>Advancements in Generative AI have revolutionized conversational commerce, amplifying its potential to offer highly personalized experiences for customers. This AI technology, capable of generating content without explicit programming, forms the backbone of conversational commerce. Its ability to automate customer interactions, create personalized product recommendations, and mimic natural language in responses has propelled it into the future of e-commerce.</li>
<li>Incorporating generative AI into conversational commerce strategies alleviates the burden on internal marketers and merchandisers, enabling brands to offer exceptionally personalized experiences to their customers. Moreover, companies can <strong>utilize generative AI to analyze customer behavior</strong> and glean insights for potential areas of improvement in their business practices. According to a report, <strong>83%</strong> of consumers are open to sharing personal data to enable the creation of more personalized experiences.</li>
<li>The recent strides in generative AI have addressed previous limitations in conversational commerce, enhancing the relevance and helpfulness of interactions. The AI now engages in actual conversations, mirroring human-like dialogues and significantly improving the overall conversational commerce experience. With a deep understanding of human language and a wealth of data, generative AI enables more natural and engaging conversations, making conversational commerce feel genuine and personalized. Also, <a href="https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right-or-wrong-is-multiplying" target="_blank" rel="noopener"><strong>78%</strong> of customers</a> exhibit a heightened interest in brands that prioritize and deliver personalized experiences.</li>
<li>These advancements signal a profound transformation in the e-commerce landscape. Conversational commerce, propelled by generative AI, has surpassed previous limitations, introducing innovations beyond imagination. As <strong>OpenAI and Language Models like LLMs</strong> reshape the internet, the role of conversational commerce in the e-commerce sphere is bound to evolve. Generative AI opens doors for brands to foster more personalized relationships with shoppers, incorporating conversational commerce seamlessly into the customer experience.</li>
</ul>
<p>However, it&#8217;s crucial to emphasize that while generative AI offers tremendous potential, implementing appropriate controls and ensuring alignment with brand standards remains imperative. Brands will continue to play a vital role in maintaining accuracy and consistency in their AI-powered commerce experiences.</p>
<h3><strong>Final Thoughts</strong></h3>
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<p>The evolution of generative AI is propelling the ecommerce landscape into a realm of endless possibilities. From revolutionizing customer engagement to streamlining supply chain dynamics, this advanced technology is reshaping how businesses operate and how shoppers experience the digital realm.</p>
<p>As digital leaders, now is the time to embrace the potential of generative AI and harness its capabilities to elevate your ecommerce endeavors. Imagine a future where every interaction with a customer is finely tailored, every product description is a personalized journey, and every decision is data-driven and intuitive.</p>
<p><strong>Are you ready to unlock the power of generative AI for your ecommerce venture?</strong></p>
<p>Discover how our cutting-edge generative AI solutions can transform your business, enhance customer satisfaction, and drive unprecedented growth. Embrace the future of ecommerce today.</p>
<p><strong><a href="https://www.webuters.com/contact-us">Contact us</a> to explore the endless possibilities with generative AI!</strong></p>
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Generative AI ecommerce

10 Ways Generative AI Can Revolutionize Ecommerce

Salesforce Einstein copilot

Salesforce Introduces Einstein Copilot for CRM Excellence

<p>When it comes to the world of eCommerce, two giants stand out: WooCommerce and Shopify. These two platforms have revolutionized the way businesses operate online, enabling non-technical individuals to create stunning, high-converting online stores from scratch. In this blog post, we&#8217;ll delve into the data, exploring market shares and essential statistics related to WooCommerce and Shopify. This comparison will help you make an informed choice when selecting your preferred eCommerce platform.</p>
<h2>WooCommerce Market Share</h2>
<h3>About WooCommerce</h3>
<p>Before we dive into statistics, let&#8217;s get acquainted with WooCommerce. It&#8217;s a renowned eCommerce plugin designed for the WordPress platform, which boasts a staggering <strong>64.3% of the CMS market share globally</strong>. In fact, <a href="https://www.webuters.com/from-wordpress-to-gatsby-refactoring-the-old-codebase/">WordPress</a> powers over <strong>35 million websites worldwide</strong>, with WooCommerce being adopted by more than 10% of these sites. This synergy with WordPress is a testament to WooCommerce&#8217;s strength as a standalone eCommerce platform.</p>
<h3>Key WooCommerce Statistics in 2023</h3>
<ul>
<li><strong>Top 1 Million Sites:</strong> Among the top 1 million eCommerce sites, WooCommerce&#8217;s market share rises to an impressive 26%, establishing it as a top choice for high-traffic <a href="https://www.webuters.com/shopify-ecommerce-features-to-engage-customers-and-boost-sales/">eCommerce</a> websites.</li>
<li><strong>Market Dominance:</strong> WooCommerce holds a substantial market share of 25% among eCommerce platforms, powering over 3.5 million websites worldwide.</li>
<li><strong>Rapid Downloads:</strong> WooCommerce achieved 500,000 downloads in just 16 months from its launch and reached 1 million downloads within an additional 137 days.</li>
<li><strong>Impressive Downloads:</strong> As of now, the WooCommerce plugin has been downloaded a remarkable 211 million times, attesting to its widespread use.</li>
<li><strong>Download Milestone:</strong> In November 2014, WooCommerce crossed the significant milestone of 5 million total downloads.</li>
<li><strong>Widespread Usage:</strong> More than 6.5 million websites incorporate various WooCommerce elements, underlining its versatility and wide adoption.</li>
<li><strong>WordPress Integration:</strong> Over 10% of all WordPress sites utilize WooCommerce, making it a preferred choice for WordPress users.</li>
<li><strong>GMV Estimate:</strong> Conservative estimates place the Gross Merchandise Volume (GMV) generated by WooCommerce stores at $11.8 billion in 2019.</li>
<li><strong>Multilingual Support:</strong> The WooCommerce plugin is available in a staggering 66 languages, catering to a diverse global audience.</li>
<li><strong>Community Involvement:</strong> A thriving community of more than 1,100 contributors has actively participated in WooCommerce&#8217;s development on the GitHub repository, resulting in over 350 releases and an impressive 50,000 total commits.</li>
<li><strong>Record Sales:</strong> In 2020, Matt Mullenweg revealed that the total sales from WooCommerce stores surpassed $20 billion, indicating its substantial contribution to eCommerce.</li>
<li><strong>Inception Date:</strong> The initial version of the WooCommerce plugin was introduced on September 27, 2011, featuring nine extensions and six themes.</li>
<li><strong>Rich Plugin Ecosystem:</strong> With over 6,000 WooCommerce plugins available on the WordPress plugin directory, customization possibilities are virtually limitless.</li>
<li><strong>Abundant Themes:</strong> The WordPress theme directory features more than 1,500 WooCommerce themes, offering extensive design options.</li>
<li><strong>WordPress Sub-platform Dominance:</strong> WooCommerce reigns as the most popular WordPress sub-platform, commanding a substantial 20.3% market share, surpassing competitors like Elementor (17.8%) and WP Bakery (14.1%).</li>
<li><strong>Theme Variety:</strong> ThemeForest offers a vast selection of over 1,300 WooCommerce themes, ensuring a tailored look for every store.</li>
<li><strong>Extensions Galore:</strong> The WooCommerce Extensions Store boasts an array of over 700 free and paid extensions, enhancing the platform&#8217;s functionality.</li>
</ul>
<h2>Shopify Market Share</h2>
<h3>About Shopify</h3>
<p>Unlike WooCommerce, Shopify stands as a standalone website-building platform focused primarily on creating online stores. With <strong>28% of the total eCommerce platform market share</strong>, Shopify leads the way in the world of eCommerce. Additionally, it holds the title of the <strong>second-largest CMS platform</strong> by market share, surpassing competitors like Wix and Squarespace.</p>
<h3>Key Shopify Statistics in 2023</h3>
<ul>
<li><strong>Global Presence:</strong> Shopify powers over 3.9 million live websites, establishing a strong global presence.</li>
<li><strong>Explosive Growth:</strong> From its humble beginnings in 2012 with around 41,000 users, Shopify has seen exponential growth, boasting nearly 4 million Shopify sellers by 2022.</li>
<li><strong>Market Dominance:</strong> Among the top 1 million websites worldwide (not limited to eCommerce sites), 20,000 are built on Shopify, comprising over 2% of this expansive market.</li>
<li><strong>Impressive GMV:</strong> In 2021, Shopify merchants generated an astounding $175.4 billion in Gross Merchandise Volume (GMV).</li>
<li><strong>Historical Impact:</strong> Nearly 6 million websites have either currently or historically utilized Shopify&#8217;s services.</li>
<li><strong>Conversion Prowess:</strong> The average conversion rate for Shopify stores stands at 1.4%, while the top 10% of stores achieve an impressive average conversion rate of 4.7%.</li>
<li><strong>Pandemic Surge:</strong> During the COVID-19 pandemic, the number of Shopify stores tripled. According to Genius AI, between March 2020 and January 2022, more than 2.5 million new sites went live, marking a remarkable increase of 201.53%.</li>
<li><strong>International Reach:</strong> Shopify stores are found in over 175 countries across the globe, attesting to its international appeal.</li>
<li><strong>Regional Leaders:</strong> The United States leads the pack with 2.5 million Shopify stores, followed by the United Kingdom with 166 thousand stores.</li>
<li><strong>New Store Success:</strong> By the end of 2021, more than half of Shopify&#8217;s GMV came from stores launched in 2019 or later, reflecting the platform&#8217;s sustained growth.</li>
<li><strong>App Ecosystem:</strong> Shopify offers a rich ecosystem with over 7,700 apps available on the <a href="https://www.webuters.com/6-things-to-consider-when-switching-your-shopify-store-to-an-app/">Shopify App</a> Store, enhancing store functionality and customization.</li>
<li><strong>Global Brands:</strong> Shopify hosts some of the world&#8217;s most prominent brands, including  Louis Vuitton, Anheuser-Busch, Pepsi, Nestlé, Moet Hennessy (LMVH), Tesla, Red Bull, Kraft Heinz, and Fitbit.</li>
</ul>
<p>Data source for Shopify:  <a href="https://www.littledata.io/average/ecommerce-conversion-rate-(all-devices)/Shopify" target="_blank" rel="noopener">Littledata</a>, <a href="https://trends.builtwith.com/shop/Shopify" target="_blank" rel="noopener">BuiltWith</a>, <a href="https://genus.ai/blog/number-of-shopify-stores-globally-triples-during-the-pandemic/" target="_blank" rel="noopener">Genius AI</a>, <a href="https://apps.shopify.com/browse" target="_blank" rel="noopener">Shopify App Store</a>, <a href="https://investors.shopify.com/financial-reports/default.aspx" target="_blank" rel="noopener">Shopify</a> , <a href="https://www.insidermonkey.com/blog/5-biggest-companies-that-use-shopify-931435/" target="_blank" rel="noopener">Insider Monkey</a><br />
Data source for Woocommerce: <a href="https://wordpress.org/plugins/woocommerce/advanced/" target="_blank" rel="noopener">WordPress</a>, <a href="https://woocommerce.com/posts/celebrating-10-years-of-woocommerce/" target="_blank" rel="noopener">WooCommerce</a>, <a href="https://trends.builtwith.com/shop/WooCommerce" target="_blank" rel="noopener">BuiltWith</a>, <a href="https://themeforest.net/category/wordpress/ecommerce/woocommerce" target="_blank" rel="noopener">ThemeForest</a>, <a href="https://w3techs.com/technologies/details/cm-wordpress" target="_blank" rel="noopener">W3Techs</a>, <a href="https://woocommerce.com/posts/key-takeaways-from-woosesh-2019/" target="_blank" rel="noopener">WooCommerce/WooSesh</a>, <a href="https://github.com/woocommerce/woocommerce" target="_blank" rel="noopener">GitHub</a>, <a href="https://codecanyon.net/category/wordpress/ecommerce/woocommerce" target="_blank" rel="noopener">CodeCanyon</a></p>
<h2>WooCommerce vs Shopify: What’s the Best Ecommerce Platform?</h2>
<p>Both WooCommerce and Shopify offer robust solutions for eCommerce businesses, collectively powering more than half of all eCommerce websites globally. When choosing between these two giants, the decision often comes down to personal preference.</p>
<p>Shopify boasts a wider array of apps and plugins tailored for eCommerce, although WooCommerce benefits from the vast WordPress plugin ecosystem, offering over 50,000 plugins and countless integrations. While Shopify is slightly less technical, both platforms are user-friendly and require no coding knowledge.</p>
<p>It&#8217;s worth noting that WooCommerce is free to use, making it an attractive option for new and small businesses. In contrast, Shopify requires a paid subscription.</p>
<h2><strong>Bottom Line </strong></h2>
<p>The eCommerce realm is undeniably thriving, with WooCommerce and Shopify standing tall as industry frontrunners. The decision between these two giants hinges on your unique business requisites and personal inclinations. But remember, in this ever-evolving eCommerce landscape, harnessing the right tools is crucial for success.</p>
<p>With over 211 million downloads and an extensive plugin ecosystem, WooCommerce offers boundless customization options to suit your brand&#8217;s identity and growth aspirations.</p>
<p>On the other hand, Shopify&#8217;s remarkable $175.4 billion GMV in 2021, combined with its global presence in over 175 countries, showcases its potential to fuel your online business&#8217;s expansion.</p>
<p>So, whether you&#8217;re inclined towards WooCommerce&#8217;s WordPress integration or Shopify&#8217;s international reach, one thing is clear: eCommerce is the future. Don&#8217;t miss out on the opportunity to thrive in this dynamic marketplace.</p>
<p>Ready to elevate your eCommerce journey? <a href="https://www.webuters.com/contact-us">Contact us.</a></p>


Woocommerce vs Shopify

Decoding the Numbers: WooCommerce vs Shopify

<p>Have you ever read a piece of writing and felt like it was speaking directly to your soul? Or perhaps, you&#8217;ve encountered text that left you cold and detached? The magic of these experiences often lies in the tone of the writing.</p>
<p>As Dan Brown wisely put it,</p>
<blockquote><p><strong><em> emotionless tone hurting as much as the news.</em></strong></p></blockquote>
<p>In this article, we&#8217;ll discuss writing tones, exploring how they shape our perception, engage our emotions, and influence our responses. And, we&#8217;ll introduce you to an innovative tool, that empowers you to harness these tones effectively in your own writing to meet your marketing goals.</p>
<h2><strong>10 Tones in Writing</strong></h2>
<h3><strong>Tone 1: Conversational</strong></h3>
<p>Imagine chatting with a close friend over a cup of coffee. That&#8217;s the essence of conversational tone in writing. It&#8217;s friendly, warm, and effortlessly relatable. Conversational writing invites the reader to connect, making complex ideas feel like a casual conversation.</p>
<h3><strong>Tone 2: Authoritative</strong></h3>
<p>When you read an authoritative piece, you know the writer means business. This tone exudes confidence and expertise, often used in professional settings or to convey established facts. It&#8217;s the voice of a knowledgeable guide.</p>
<h3><strong>Tone 3: Informal</strong></h3>
<p>Informal writing is like slipping into your comfiest pajamas – it&#8217;s relaxed, easygoing, and approachable. It&#8217;s perfect for connecting with readers on a personal level, often found in blogs, personal essays, or friendly emails.</p>
<h3><strong>Tone 4: Formal</strong></h3>
<p>On the opposite end of the spectrum, we have formal tone. It&#8217;s all about respect and decorum. You&#8217;ll find it in academic papers, legal documents, and official announcements. It demands attention and respect.</p>
<h3><strong>Tone 5: Humorous</strong></h3>
<p>Who doesn&#8217;t love a good laugh? Humorous writing brings joy and entertainment into the mix. It&#8217;s like a stand-up comedy routine, sprinkling wit, sarcasm, and satire to keep readers engaged and entertained.</p>
<h3><strong>Tone 6: Emotional</strong></h3>
<p>Emotional writing is the heartstring-tugger. It elicits strong feelings and connects with the reader on an emotional level. Whether it&#8217;s joy, sadness, or anger, this tone is a rollercoaster of emotions.</p>
<h3><strong>Tone 7: Persuasive</strong></h3>
<p>Think of persuasive writing as the art of convincing. It&#8217;s all about influencing opinions and actions. Advertisements, sales pitches, and political speeches often employ this tone to sway minds.</p>
<h3><strong>Tone 8: Inspirational</strong></h3>
<p>Inspirational writing is a beacon of positivity. It uplifts and motivates, leaving readers feeling empowered and ready to conquer the world. Think of it as your own personal cheerleader.</p>
<h3><strong>Tone 9: Neutral</strong></h3>
<p>Neutral writing takes a step back. It&#8217;s unbiased, objective, and factual. It&#8217;s the journalist&#8217;s best friend and helps maintain balance in reporting.</p>
<h3><strong>Tone 10: Creative</strong></h3>
<p>Creative writing is an art form. It paints vivid pictures with words, inviting readers into fantastical worlds. It&#8217;s often seen in fiction, poetry, and imaginative marketing campaigns.</p>
<h2><strong>What Tone Are You Using?</strong></h2>
<p>Sarah Urist Green once beautifully stated,</p>
<blockquote><p><strong><em>Your tone sets the tone.</em></strong></p></blockquote>
<p>And indeed, it does.</p>
<p>What tone do you naturally gravitate towards in your writing? Are you the master of humor, or perhaps you lean more towards the authoritative and formal? Understanding your innate style is the first step towards becoming a versatile wordsmith.</p>
<h2><strong>Why Use Tones?</strong></h2>
<p>The next question that might pop into your mind is, &#8220;<strong>Why bother with tones?</strong>&#8221; Well, as Kevin T. McCarney astutely puts it,</p>
<blockquote><p><strong><em>The Tone is the Message.</em></strong></p></blockquote>
<p>You see, the answer is simple: tones are the secret sauce that can transform your writing from mundane to mesmerizing. They&#8217;re the key to grabbing and holding your reader&#8217;s attention, conveying your message effectively, and achieving your goals, especially in the realm of marketing.</p>
<p>Effective marketing isn&#8217;t just about what you say; it&#8217;s about how you say it. Different audiences respond to different tones, and your ability to adapt can make all the difference.</p>
<ul>
<li><strong>The Humorist:</strong> If you can make your audience laugh, you&#8217;ve already won half the battle. Humorous content can go viral in no time, spreading your message far and wide.</li>
<li><strong>The Authoritative Voice:</strong> When you need to establish trust and expertise, an authoritative tone is your best friend. It can convince your audience to trust your recommendations.</li>
<li><strong>The Inspirer:</strong> Inspirational writing can inspire action. It&#8217;s the tone you turn to when you want your audience to take that leap of faith or make a change.</li>
<li><strong>The Persuader:</strong> To influence opinions and drive action, persuasive writing is your go-to. It&#8217;s how you convince your audience that your product or idea is exactly what they need.</li>
</ul>
<p><strong>But how do you master these tones and apply them effectively to meet your marketing goals? </strong></p>
<p>Explore W.A.I.T &#8211; a generative AI platform that&#8217;s your AI writer. With<a href="https://wait.webuters.com/" target="_blank" rel="noopener"> W.A.I.T</a>, you can effortlessly switch between tones to craft content that resonates with your audience.</p>
<p>Don&#8217;t limit yourself to just 10 tones in writing, there are more options. Are you aiming for an authoritative email? W.A.I.T has your back. Need to craft a humorous social media post? No problem, W.A.I.T&#8217;s got the humor dialed in.</p>
<h2><strong>Final Words</strong></h2>
<p>As we&#8217;ve explored the 10 tones in writing, remember that mastery comes with practice. Use them wisely, depending on your purpose and audience. And, as the digital age is growing, make use of generative AI platforms like W.A.I.T, which empowers you to effortlessly shift between different tones, tailoring your content to meet marketing goals with precision.</p>
<p>So, whether you&#8217;re crafting a persuasive sales pitch, penning an emotionally charged letter, or aiming for a casual and engaging blog post, you have the power of tones in your hands.</p>
<p>So, go forth, wield your newfound knowledge of writing tones, and let your words resonate, influence, and inspire. You have the power to create, connect, and captivate. The world is waiting to hear your unique voice, and your chosen tone. Let it be heard.</p>
<p>If you&#8217;re looking for a generative AI solution for your business, contact us for a free consultation.</p>


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